Revealing the stories in your business performance data

Interrodata helps leaders in Fast Moving Consumer Goods to rapidly understand their business performance – without labour intensive analysis.


Interrodata is the first ‘intelligent analyst’ software for the Fast Moving Consumer Goods (FMCG) industry. It’s like having an extra insight professional at your side, whenever you need one!

Questions are asked in natural language – and answered with rich, nuanced reports that save days of analysis.

Boardroom Ready

The key insight is compiled in a simple report with clear headlines and supporting data – a deck that is ready for the boardroom.

Tailored to you

Whether you have a unique set of data or specific needs with reporting, our solution can be tailored to your needs. Get in touch to find out more.

Limitless capacity

Your insight team are full to capacity – but the questions keep coming in. Interrodata can handle mountains of questions – and return the answers you need in seconds.

Smart analytics

Interrodata roams your data like a sniffer dog – looking for interesting features that you would want to know about – such as competitor moves.

Solving a real problem

Interrodata has been born out of real-world experience in FMCG, banking and leisure industries, but we are already finding interest from other insight-hungry sectors, such as Formula One!

What Our Customers Say

To find out more about what Interrodata is already doing for some of the world’s biggest companies, and how it can keep your business ahead of the pack, please get in touch.

This is doing in a few minutes what one of my team could spend 2-3 days to complete. Outstanding.

Major European Drinks Manufacturer